How Much Data Is Too Much Data?

How Much Data Is Too Much Data?

“Without big data, you are blind and deaf and in the middle of a freeway.” – Geoffrey Moore, author and strategy consultant While there is truth to Moore’s bold assertion about the modern risk of doing business without the benefit of big data, it is equally true that...
Making Data Count – Metrics that Matter

Making Data Count – Metrics that Matter

Identifying a strong set of KPI’s is a critical component of any company’s travel policy. Key performance indicators are a measurement of how well the company’s travel program is operating in tandem with the overall strategic objectives of the...